Category
Agency growth & positioning
Growing a digital marketing agency in 2026 looks structurally different from 2018. Programmatic ads have margin compression, client acquisition costs more, and platform churn keeps demanding new playbooks. This category covers the positioning, pricing, and retention patterns we see working.
Posts in Agency growth
June 11, 2026 · 5 min read
Agency retainer pricing: how to raise rates without losing clients
A playbook for raising agency retainers: when the coverage ratio says raise, the receipts method, three-option framing, renewal-window timing, and cohort sequencing.
April 23, 2026 · 3 min read
Why we built Phloz
Every digital marketing agency runs on a fragile stack of 6-8 tools. We got tired of the duct tape, so we built the platform we actually wanted.