CRM for CRO agencies
The workspace CRO agencies actually want.
CRM + work management for CRO agencies. Document every test hypothesis, every variant, every tracking requirement — tied to the client's tracking map.
Why CRO teams care
CRO work depends on correct tracking. If your event isn't firing, your test isn't a test. Phloz ties every experiment directly to the tracking nodes it relies on.
What Phloz gives you
- Experiment documentation templates (hypothesis, variants, metrics, duration).
- Tracking-dependency links — a test points at the GA4 event(s) it depends on.
- Client-scoped results archive so last year's tests are still discoverable.
- Role-based CRO views.
Frequently asked questions
- How does Phloz help a CRO agency?
- It ties every experiment to the tracking it depends on — the test pipeline, the GA4 events and pixels each variant relies on, and a per-client results archive — so a broken event doesn’t invalidate a test silently.
- Does it document test hypotheses?
- Yes — experiment templates capture hypothesis, variants, metrics, and duration, kept client-scoped so last quarter’s tests stay discoverable.
- Why not just use a generic PM tool?
- Generic tools don’t model the conversion infrastructure a test runs on. Phloz links tests to the tracking nodes they need — the part CRO most often gets wrong.