CRM for CRO agencies
The workspace CRO agencies actually want.
CRM + work management for CRO agencies. Document every test hypothesis, every variant, every result — on the same client record as the tracking map it depends on.
Why CRO teams care
CRO work depends on correct tracking. If your event isn't firing, your test isn't a test. Phloz keeps every experiment on the same client record as the tracking map it relies on, so checking the setup is one tab away.
What Phloz gives you
- CRO experiment plans (hypothesis, page, metric, variants, status, results).
- The client’s tracking map one tab away — GA4, GTM and pixels with the health status your team last verified.
- Client-scoped results archive so last year's tests are still discoverable.
- A CRO department filter and saved views.
Frequently asked questions
- How does Phloz help a CRO agency?
- It keeps every experiment on the same client record as the tracking it depends on — the test pipeline (idea → building → running → won or lost), the client’s tracking map with its health statuses, and a per-client results archive — so checking the setup before a test is one tab away.
- Does it document test hypotheses?
- Yes — CRO experiment plans capture the hypothesis, page, metric, variants, status and results, kept client-scoped so last quarter’s tests stay discoverable.
- Why not just use a generic PM tool?
- Generic tools don’t model the conversion infrastructure a test runs on. Phloz maps it per client, on the same record as the tests (tests don’t link to individual nodes yet) — the part CRO most often gets wrong.